die Gewinnorientierung
Translation
profit orientation, profit motive
Examples
Die Gewinnorientierung des Unternehmens ist stark.
The company's profit orientation is strong.
Grammar Patterns
((the profit orientation)) + Verb 'profit orientation' as a subject The profit orientation dictates the strategy.
Similar Words
Synonyms: Profitstreben (striving for profit); Antonyms: Gemeinwohlorientierung (common good orientation)
Etymology
Composed of 'Gewinn' (profit) and 'Orientierung' (orientation). Literally means 'profit orientation'.
Memory Tips
Imagine a compass ('Orientierung') that is always pointing towards money ('Gewinn').