Nomen

die Produktplatzierung

product placement

Produktplatzierung in Filmen ist sehr verbreitet.

Product placement in movies is very common.

Es gibt strenge Regeln für die Produktplatzierung.

There are strict rules for product placement.

((as a subject)) Produktplatzierung is a form of advertising.

Synonym: Schleichwerbung (surreptitious advertising)

From 'Produkt' (product) and 'Platzierung' (placement). It's a direct cognate of 'product placement'.

Literally 'product placing'. Imagine placing a product on a shelf in a movie scene.

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