noun

retention

retention, keeping, memory

The company focuses on customer retention.

The company focuses on customer retention.

Water retention can cause swelling.

Water retention can cause swelling.

His retention of facts is amazing.

His retention of facts is amazing.

((the retention of sth.)) the act of keeping (sth.) The retention of skilled staff is a challenge.

Synonyms: preservation, conservation, keeping; Antonyms: release, loss

From Latin 're-' (back) + 'tenere' (to hold), meaning 'to hold back' or 'keep'.

Think of a 'retainer' for your teeth – it holds them in place. Retention is the act of holding.

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