der Bestandskunde
Translation
existing customer, regular customer
Examples
Wir bieten Rabatte für Bestandskunden.
We offer discounts for existing customers.
Die Pflege der Bestandskunden ist wichtig.
Maintaining relationships with existing customers is important.
Grammar Patterns
to be/become an existing customer (ein Bestandskunde sein/werden) Our goal is to turn new customers into existing customers.
Similar Words
Synonyms: Stammkunde (regular customer); Antonyms: Neukunde (new customer)
Etymology
Composed of 'Bestand' (inventory, existing stock) and 'Kunde' (customer). A customer who is part of the existing 'stock' of clients.
Memory Tips
Think of a customer who has 'stood' the test of time and is part of the company's existing base.