das Marktsegment
Translation
market segment
Examples
Wir zielen auf ein neues Marktsegment.
We are targeting a new market segment.
Dieses Produkt ist für ein spezielles Marktsegment gedacht.
This product is intended for a special market segment.
Grammar Patterns
to define ((sth.)) as a market segment The company defines young adults as an important market segment.
Similar Words
Synonyms: Teilmarkt (sub-market), Nische (niche)
Etymology
Composed of 'Markt' (market) and 'Segment' (segment). It literally means a segment of the market.
Memory Tips
Think of the market as a whole pie, and a 'Marktsegment' is one slice of it.