die Gewinnspielaktionen
Translation
promotional contests, giveaway campaigns, sweepstakes promotions
Examples
Viele Firmen starten Gewinnspielaktionen zu Weihnachten.
Many companies launch promotional contests around Christmas.
Die Aktionen sollen neue Kunden anlocken.
The promotions are intended to attract new customers.
Grammar Patterns
to launch promotional contests ((et4 starten)) The company is launching new promotional contests.
Similar Words
die Werbekampagne (advertising campaign), die Promotion (promotion)
Etymology
A compound of 'Gewinnspiel' (contest) and 'Aktion' (action, campaign).
Memory Tips
Think of this as a marketing 'action' (Aktion) that uses a contest (Gewinnspiel) as its main feature.