niche
Translation
niche, recess, specialized market
Examples
He found his niche in the marketing department.
He found his niche in the marketing department.
They sell products for a niche market.
They sell products for a niche market.
The statue was placed in a niche in the wall.
The statue was placed in a niche in the wall.
Grammar Patterns
find one's niche to find a suitable role or position She found her niche as a writer.
a niche market a specialized but profitable segment of the market This is a product for a niche market.
a niche in ((sth.)) a specific place or role within (sth.) He carved out a niche in the industry.
Similar Words
Etymology
From French 'niche', from 'nicher' (to make a nest), from Latin 'nīdus' (nest).
Memory Tips
Imagine a bird finding its perfect little 'niche' or nest in a wall. This can be a literal hole or a figurative place in life or business.