Nomen

die Marktpräsenz

market presence

Das Unternehmen will seine Marktpräsenz verstärken.

The company wants to strengthen its market presence.

Eine starke Marktpräsenz ist wichtig für den Erfolg.

A strong market presence is important for success.

((sb.'s / of sb.)) market presence ((in...)) The company's market presence in Asia is strong.

Synonyms: Marktstellung (market position), Marktdurchdringung (market penetration); Antonyms: Marktaustritt (market exit)

From 'Markt' (market) and 'Präsenz' (presence), which comes from Latin 'praesentia'. It describes the degree to which a company is 'present' in the market.

This is a direct cognate to 'market presence'. Think of how 'present' a brand is in a specific 'Markt' (market).

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