Nomen

das Zugpferd

draught horse, main attraction, driving force, crowd-puller

Das Zugpferd zog den schweren Wagen.

The draught horse pulled the heavy wagon.

Er ist das Zugpferd des Unternehmens.

He is the company's driving force.

to be the driving force ((for sth.)) The new player is the driving force for the team.

Literal: Arbeitspferd (workhorse); Figurative: Aushängeschild (figurehead), Star

From 'Zug' (pull) and 'Pferd' (horse). Literally a 'pulling horse'.

Picture a strong horse (Pferd) pulling (Zug) a cart. This image extends figuratively to a person who 'pulls' a company or team to success.

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